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Research papers

Modular surveys for agile research solutions

New sampling applications such as RDIT, Google Consumer Surveys and other DIY applications provide researchers with exciting opportunities to leverage agile market research solutions that go beyond the reach of access panels and do so with greater...

Catalogue: Congress 2015: Revelations
Authors: David Jamieson, Grant Miller, John Crockett
Company: IRIS Network
October 1, 2015
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Citation

Jamieson, Miller and Crockett (2015a, October 01). Modular surveys for agile research solutions. ANA - ESOMAR. Retrieved April 28, 2024, from


https://ana.esomar.org/documents/modular-surveys-for-agile-research-solutions-8584


Videos

Reinventing convenience store food

Halfway through implementing the research recommendations, 7-Eleven has already achieved +17% gross profit, +25% sales volume, and +18% sales value for Food on the Go (FotG). Brand image also improved significantly and the first new-design store...

Catalogue: Congress 2015: Revelations
Authors: Alyssa Milton, John Berenyi
June 15, 2015
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Citation

Milton and Berenyi (2015a, June 15). Reinventing convenience store food. ANA - ESOMAR. Retrieved April 28, 2024, from


https://ana.esomar.org/documents/reinventing-convenience-store-food


Videos

Modular surveys for agile research solutions

New sampling applications such as RDIT, Google Consumer Surveys and other DIY applications provide researchers with exciting opportunities to leverage agile market research solutions that go beyond the reach of access panels and do so with greater...

Catalogue: Congress 2015: Revelations
Authors: David Jamieson, John Crockett, Grant Miller
Company: IRIS Network
June 15, 2015
×

Citation

Jamieson, Crockett and Miller (2015a, June 15). Modular surveys for agile research solutions. ANA - ESOMAR. Retrieved April 28, 2024, from


https://ana.esomar.org/documents/modular-surveys-for-agile-research-solutions


Videos

Sensory profiling and product development

R&D and Marketing teams can finally join forces to develop badass products. In this interactive presentation, and through Sephora, Red Bull, and Louis Vuitton case studies, hear how to:Identify and share consumer insights inspired by sensory...

Catalogue: Sensory Forum 2015: Marketing Meets Science
Author: Diana Derval
Company: DervalResearch
June 15, 2015
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Citation

Derval, D. (2015a, June 15). Sensory profiling and product development. ANA - ESOMAR. Retrieved April 28, 2024, from


https://ana.esomar.org/documents/sensory-profiling-and-product-development


Videos

Leveraging qualitative for indigenous innovations

Global Corporates have strong innovation protocols around quantitative product testing but most typically do not mandate qualitative work.During this presentation we will talk about how to innovate on local, regional indigenous codes and adapt them...

Catalogue: Congress 2015: Revelations
Authors: Ruchira Jain, Irene Joshy, Hamsini Shivakumar
Company: KANTAR TNS Malaysia
June 15, 2015
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Citation

Jain, Joshy and Shivakumar (2015a, June 15). Leveraging qualitative for indigenous innovations. ANA - ESOMAR. Retrieved April 28, 2024, from


https://ana.esomar.org/documents/leveraging-qualitative-for-indigenous-innovations


Webinars

Putting trackers on the right track

Marketers and brand managers need reliable information to understand today's complex, fast-moving business environments. Tracking studies deliver dynamic views of a changing marketplace. But trackers often mean significant investment. How can you be...

Catalogue: Webinars 2015
Authors: Chris De Angelis, Victor Bergh
Company: Research Now SSI
June 15, 2015
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Citation

De Angelis and Bergh (2015a, June 15). Putting trackers on the right track . ANA - ESOMAR. Retrieved April 28, 2024, from


https://ana.esomar.org/documents/putting-trackers-on-the-right-track-


Videos

Ceremony: SSI Quest awards 2015

The SSI Quest Awards encourage industry creativity and innovation in surveys that lead to high respondent satisfaction. Chris Fanning, President & CEO of SSI, will present the 6th edition of the QUEST Awards.

Catalogue: Congress 2015: Revelations
Author: Chris Fanning
June 15, 2015
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Citation

Fanning, C. (2015a, June 15). Ceremony: SSI Quest awards 2015. ANA - ESOMAR. Retrieved April 28, 2024, from


https://ana.esomar.org/documents/ssi-quest-awards-2015


Research papers

It's time for Latin America to join the breakthrough innovation carnival parade!

This paper investigates local and global companies and their abilities to create balanced innovation portfolios throughout the main three types of innovations (core, contiguous, breakthroughs) comparing developed and developing countries,...

Catalogue: Latin America 2015: Carnival of Insights
Authors: Gerardo Martinez Romano, María Cristina Páez, Lucy Balbuena Robles
Company: Ipsos MRBI
June 15, 2015
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Citation

Romano , Páez and Balbuena Robles (2015a, June 15). It's time for Latin America to join the breakthrough innovation carnival parade! . ANA - ESOMAR. Retrieved April 28, 2024, from


https://ana.esomar.org/documents/it-s-time-for-latin-america-to-join-the-breakthrough-innovation-carnival-parade-


Videos

The client talk show: Brand tracking revelations

Most clients are on a quest to continuously review and improve the services they provide, both centrally and locally. One of our panelists set out on a journey that gave place to a big debate. They conducted a large benchmarking exercise, with...

Catalogue: Congress 2015: Revelations
Authors: Patricio Pagani, Alexis Vernon, Isabelle Herbert Collet, Reed Cundiff, Begonia Fafian
June 15, 2015
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Citation

Pagani, Vernon, Herbert Collet, Cundiff and Fafian (2015a, June 15). The client talk show: Brand tracking revelations. ANA - ESOMAR. Retrieved April 28, 2024, from


https://ana.esomar.org/documents/brand-tracking-revelations